Background
Our client is a top intellectual property practice with a reputation for quality. Their clients are large multinationals with full intellectual property portfolios to manage, as well as innovative companies who need to protect their intellectual capital so that they can grow and monetise their innovations.
The Issue
The practice needed to update and synchronise core processes in order to respond to new clients’ needs in the current global IP market. Equally, with a long-standing inherited client base, the practice also needed to recruit new clients in order to renew its growth potential.
The Outcome
Ampios worked with partners and staff, setting up teams to carry out defined projects across the practice. Core processes were reviewed in detail. Innovative use of the existing IT platform allowed streamlining of some reporting processes. Strategically, the core processes were aligned to the business critical success factors, and people competences realigned around those processes.
A sales and marketing function was established, and new activities measured through a new CRM system.
Identified key areas of performance are now measurable, and new management routines ensure that the practise is focused on achieving results while maintaining quality of service, rather than just processing client work from a technical mindset. The business is back on a growth trajectory and the teams are adding to the management capacity of the partners.
